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Archive for June 30th, 2006

Coast-To-Coast Storage Heads to Reno to Conduct Developer’s Seminar

City of Atlantis, Fla. (June 30, 2006) – RK Kliebenstein, President of Coast-To-Coast, LLC, the world’s leading expert in self-storage from feasibility to financing, is heading to Reno to conduct the “How to Invest in Self-Storage: Acquisition Strategies” seminar for the Inside Self-Storage on July 19-22, 2006 at the Reno Hilton in Nevada.

“The self-storage industry is getting more competitive and developers need proven strategies to wade through the myriad of marketplace challenges,” Kliebenstein said. “Our team of industry veterans and subject matter experts is looking forward to sharing our knowledge with the seminar attendees for the betterment of the industry.”

The Inside Self-Storage Expo kicks off with a golf classic on July 18 before heading into four days jam-packed with educational workshops presented by a panel of guest speakers that also includes Eric Snyder, a Principal of Buchanan Storage Capital and a shareholder in its parent firm, Buchanan Street Partners, Bruce McCardle, eastern division manager for Mako Steel, a leading nationwide supplier and installer of self-storage buildings, Paul W. Darden, President of Paul Darden Company, and Linnea Appleby, Principal of PDQ Management Solutions.

“After the overwhelming response we received for the full-day Developers’ Seminar during the Inside Self-Storage Vegas Expo in February, we’re extremely excited to offer a new half-day event. ‘How to Invest in Self-Storage: Acquisition Strategies’ caters to investors who are looking to acquire existing storage facilities. RK and his team always receive excellent post-show reviews!” said Inside Self-Storage Education Coordinator Marlo Sneddon.

Self Storage Promotions, the self-storage industry’s only integrated marketing communications firm, developed a 200-plus-page workbook, along with dynamic PowerPoint presentations designed to spark an interactive training experience that leaves a lasting impression.

“We are excited about the opportunity to contribute to the educational efforts presented by RK’s team at the Inside Self-Storage Expo,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “With an experienced seminar team and dynamic presentation materials, attendees will receive an impartation that will lead to wise decision making in a complex industry.”

About Coast-To-Coast Storage
Founded by self-storage industry pioneer RK Kliebenstein, Coast-To-Coast Storage is the world’s leading expert in self-storage. From feasibility to financing, and from London, England to Lancaster, Calif., you can trust the professional experts at Coast-To-Coast Storage to meet all of your self-storage consultancy needs. For more information, visit www.askrk.com.

About Self Storage Promotions
A division of Revelation Media Networks, Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com.

About Inside Self Storage
Inside Self-Storage magazine is a monthly publication produced exclusively for self-storage owners, operators, managers, developers, investors and suppliers. Its publisher, Virgo Publishing, produces leading trade magazines, fact books and directories in a variety of industries. Each publication is produced by a dedicated staff of professional publishers, editors and artists who are thought leaders in each of their respective industries. For more information, visit www.insideselfstorage.com.

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PhoneSmart & Self Storage Promotions Partner to Help Storage Industry Convert Potential Tenants into Paying Customers

ST. LOUIS, MO. AND HALLANDALE BEACH, FLA. ( June 30, 2006) – Self Storage Promotions and PhoneSmart, a subsidiary of StorageMart, announced that they have formed a strategic alliance to help the storage industry convert potential tenants into paying customers.

Self Storage Promotions primes the tenant acquisition pump with integrated promotional solutions designed to raise brand awareness in a cluttered marketplace. PhoneSmart closes the loop with call center solutions that ensure facilities don’t lose customers because no one was there to answer the phone. The partnership offers Self Storage Promotions’ clients the call center support they need to ensure maximum returns on promotional investments.

PhoneSmart is not an answering service, but an off-site sales force experienced in creating rentals. When property managers can’t answer the phone, PhoneSmart’s professional sales people step in. PhoneSmart turns missed calls into profit by answering rental industries management may have missed. The goal is for callers to close the phone book, throw out the rental guide, and put your property’s name on their calendars.

Tron Jordheim from PhoneSmart said, “This is a great opportunity for Storage
owners to get a double bang for their buck. Self Storage Promotions helps
them get more phone calls from prospects…and PhoneSmart makes sure none of
those prospects get away. It is a revenue boosting one-two punch!”

“Call centers are critical in today’s storage market. Every strategic promotional campaign, from public relations to grand openings to branding initiatives, should be backed up by sales support staff to seal the deal. In fact, customer service is part and parcel of 21st century marketing. PhoneSmart helps our clients turn callers into customers with experienced operators that live up to your brand’s reputation for quality and service,” said Jennifer LeClaire, Creative Director, Self Storage Promotions, an integrated marketing communications firm based in Hallandale Beach, Fla.

LeClaire heads up a team of experienced writers, editors, web developers, PR professionals, marketing specialists, graphic designers, branding gurus, event managers, consultants, market researchers, photographers and video producers who know how to get your message across loud and clear in any medium and any market.

About PhoneSmart
A subsidiary of industry giant StorageMart, PhoneSmart is an off-site sales center that answers your missed calls and helps turn them into rentals. The company acts as a sales agent for your store, sending you reservations and leads to convert to rentals. For more information, please visit www.phone-smart.info.

About Self Storage Promotions
A division of Revelation Media Networks, Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com.

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