Terry Bradshaw, Self Storage and New Orleans: a Winning Combination!
This is public relations at its finest…leveraging a beloved sports icon to promote an event.
Four-time Super Bowl Champion Terry Bradshaw will deliver the Keynote Address at the 2007 International Self Storage Convention & Exposition, in New Orleans next March. The Self Storage Association (SSA), the only non-profit organization that supports the 55,000-facility U.S. Self Storage industry, and the Canadian Self Storage Association, are sponsoring the event.
This year’s theme, “An American Renaissance,“ will draw on the rejuvenated sprit of this storied city and will be packed with tremendous education and networking opportunities, as well as the largest and most impressive trade show of industry insiders, featuring all of the leading providers of self storage-related products and services.
Who better to welcome the self storage community back to New Orleans than the native Louisianan and proven winner Terry Bradshaw? As the keynote speaker, Bradshaw brings an infectious enthusiasm and a track record of widespread success in business, sports, broadcasting, and now acting.
Click here to read more about this effective strategy. And as you do, consider that you don’t need a NFL superstar at your event. Any local celebrity will do at your grand opening or other grand event. The point is, the SSA is riding on Bradshaw’s winning record…well done!
Add comment November 16th, 2006
