Extra Space Storage Buys 13 Properties

June 19th, 2007

You gotta love it when you see self-storage headlines in Forbes. Through its Associated Press feed, Forbes is running the story about Extra Space buying 13 properties from AAAAA Rent-A-Space for $130 million in convertible units. In fact, the news about Extra Space is all over the place.

When you see breaking news in the industry like this, it’s time to ride on that media relations bandwagon and get your own name in the paper. Hint: Be sure to have something newsworthy when you do. You need an angle. Approaching the media without an angle is asking for a disgruntled editor to mark you as a time waster the next time around.

Click here to read the rest of the story in Forbes.

Entry Filed under: Public Relations, Media Relations, Strategic Counseling, Industry Happenings