RV Owners Long for Storage
July 25th, 2007
There are more than 30 million RVs on U.S. highways. Unfortunately, there are no places to store them. Many cities and towns have passed ordinances against keeping RVs in driveways or parked on streets, leaving RV enthusiasts in a lurch. And with more people looking into the purchase of RVs, the problem of storage will only get worse.Because of this, a growing number of RV owners are looking to self-storage steel and metal buildings to keep their recreational vehicle safe, sound and out of the way.
“RV storage is a huge problem for RV owners, especially if they want quick access,” said Dean Brown, president of American Steel Buildings. “Self-storage facilities that offer RV storage are tapping in to a huge market.”
Brown is correct, but just because you build it doesn’t mean they will come. I am convinced that RV storage is a great opportunity in many markets, but getting the word out to RVers is critical. Brown suggested partnering with RV dealers to get the word out. Good strategy — for new sales. You still need to, however, find a way to tap into the existing market of RVs on the road in your region. If the market conditions are right, the sky is the limit - if you market your services. So what are you waiting for?
Entry Filed under: Marketing & Ad Campaigns





Trackback this post