Archive for March, 2008
HALLANDALE BEACH, FLA. – MARCH 10, 2008 – Box Credit, the premier financial services firm for the portable storage industry, has selected Self Storage Promotions as its agency of record.
“Box Credit is committed to helping portable storage industry companies get the best financing options available in today’s market,” said Anders Norlin, president of Box Credit LLC, a financial services firm in Mill Valley, Calif. “Self Storage Promotions will help us reach new target audiences who need a strategic financing partner.”
Self Storage Promotions will provide public relations and media relations services to Box Credit to raise its brand awareness in the marketplace. Self Storage Promotions is also developing a new website and corporate identity for Box Credit. The company will also aid Box Credit with developing and placing advertisements and articles in media publications.
“Box Credit is the industry leader for financial services for the portable storage association,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “We look forward to executing a strategic public relations plan that brings greater awareness to the benefits of working with Anders and his team of financial professionals.”
For more information, visit www.selfstoragepromotions.com.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
About Box Credit
Box Credit, LLC focuses exclusively on the financing needs of cargo and storage container companies nationwide. The firm’s industry knowledge and creative payment terms result in financial solutions that meet the specific needs of the container storage and mini-storage industry. Banks and financial institutions throughout the United States support Box Credit. The firm’s diverse knowledge and local expertise provides us with the unique ability to offer financing in all parts of the country.
March 25th, 2008
You may not know this, but I’m the co-author of Web Analytics For Dummies. I am also co-owner of Conversion Press, as well as a marketing communications firm.
Can I be blunt? I think self-storage industry service providers, facilities, vendors, et. al. are losing a great opportunity to do more business through the Web. That’s because many of the web sites are old, outdated, and don’t adhere to Conversion Design principles that lead customers not just to visit the site, but also to take the action you desire to take.
I beseech you, self-storage brethren, to come talk to us about your web site needs for two good reasons: the money you are losing and the money you could be making. I don’t usually use this blog to pitch our services, but I’ve broken my own rules because this is so vital and so misunderstood, and it’s making the industry look mediocre. We have beautiful properties and not-so-beautiful web sites.
Together, we can get you a self-storage web site that looks good, that performs well, that drives revenues from self-storage Internet marketing and Internet advertising initiatives and that puts a smile on your face as you run to the bank.
March 11th, 2008
HALLANDALE BEACH, FLA. – MARCH 10 , 2008 – The National Portable Storage Association (NPSA) has selected Self Storage Promotions’ Jennifer LeClaire to write educational articles for its industry newsletter, the Global Container.
The NPSA is a nonprofit membership association dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues, and offers members networking, marketing and legislative support at national, state and local levels.
“Jennifer is an accomplished author, writer and marketing professional. Her practical articles will add tremendous value for our readers,” said John Finnessy, CMP, Executive Director the National Portable Storage Association, or NPSA, a nonprofit membership association dedicated to the advancement of the portable storage industry. “This is information you’d typically pay a pretty penny for. Now our members can receive strategic insights as part of their membership.”
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results.
“I am exciting about sharing what I’ve learned about public relations and marketing with NPSA members,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “I believe this column will demonstrate some practical principles that will pay dividends for NPSA members who take the time to implement them. Of course, we’re always here to lend a helping hand to storage companies who need it.”
For more information, visit www.npsa-us.org.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
The National Portable Storage Association
National Portable Storage Association’s (NPSA) website. We at the NPSA are here to serve those in the portable storage industry who rent, sell or lease containers, trailers and mobile offices. The National Portable Storage Association is dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues; plus, offers members networking, marketing and legislative support at national, state and local levels.
March 10th, 2008
HALLANDALE BEACH, FLA. – March 10, 2008 – Self Storage Promotions, the self-storage industry’s leading integrated marketing communications, is helping real estate investors get a handle on the complex world of self-storage.
The Texas Self Storage Association has chosen Self Storage Promotions to design an educational workbook designed to spark an interactive training experience that leaves a lasting impression.
The materials will be distributed at the Texas Self Storage Association’s Managers and Owners Storage Training (M.O.S.T.). The six training modules are: Pricing and Marketing; Keeping Costs Down and Profits Up; Collections; Leasing and Phone Skills; Customer Service and Handling Challenging Customers; and Employee Hiring, Motivation and Compensation.
The event is being held on March 26, 2008 in Houston, Texas at the Hilton Houston Hobby Airport. Early registration for one person is $119 and $109 for additional people from the same company.
ABOUT SELF STORAGE PROMOTIONS
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com.
March 10th, 2008
HALLANDALE BEACH, FLA. – MARCH 8, 2008 – The National Portable Storage Association (NPSA) has renewed its contract with Self Storage Promotions, a division of Revelation Media Networks, Inc. as its public relations agency of record.
The NPSA is a nonprofit membership association dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues, and offers members networking, marketing and legislative support at national, state and local levels.
“The National Portable Storage Association remains committed to being a voice in the industry,” said NPSA Executive Director John Finnessy, CMP. “Self Storage Promotions has helped us get ink in newspapers and magazines, and bring greater awareness about the many uses of portable storage to our target audiences. We look forward to making new strides in 2008.”
Self Storage Promotions will provide public relations and media relations services to NPSA to help educate the mainstream public and media about the many benefits of portable storage. Storage containers are ideal for manufacturers, contractors, warehouses, auto dealerships, retail outlets, schools and colleges, and municipalities that need extra storage space for inventory or supplies. Ground-level storage containers are an attractive storage alternative that serve as a temporary or permanent solution.
“The National Portable Storage Association is making a name for itself with its educational campaign that is helping people understand what portable storage is all about,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “This year, we’ll take the campaign to the next level with strategic promotions that generate even more awareness of NPSA member companies.”
March 8th, 2008
There’s a good story over at Highlands about self-storage auctions. I was glad to see it, because it showed the compassionate side of the industry and helps to educate consumers about the process. Here’s an excerpt:
Five owners of local storage centers offered the same feedback about auctions.
They feel guilty whenever they hold one.
“I don’t want to sell other people’s stuff,” said Beth Patrich, owner of County Line Mini Storage in Spring Hill.
She, like a lot of others, prefers to show compassion when it comes to someone’s personal property. When someone cannot pay their rent on time, they are usually willing to work with them. Maybe they will waive or extend the penalty fee or accept partial payments.
Of course, we have to be careful becomes in some states accepting a partial payment starts the whole process over again. And we know we don’t want to waive fees to often because it encourages late payments. But the bottom line is we should show compassion when compassion is due. It’s good community relations, which is good for business. Word of mouth is still the greatest marketing tool known to man.
March 3rd, 2008
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