Self-Storage Web Sites: Need a New One?

March 11th, 2008

You may not know this, but I’m the co-author of Web Analytics For Dummies. I am also co-owner of Conversion Press, as well as a marketing communications firm.

Can I be blunt? I think self-storage industry service providers, facilities, vendors, et. al. are losing a great opportunity to do more business through the Web. That’s because many of the web sites are old, outdated, and don’t adhere to Conversion Design principles that lead customers not just to visit the site, but also to take the action you desire to take.

I beseech you, self-storage brethren, to come talk to us about your web site needs for two good reasons: the money you are losing and the money you could be making. I don’t usually use this blog to pitch our services, but I’ve broken my own rules because this is so vital and so misunderstood, and it’s making the industry look mediocre. We have beautiful properties and not-so-beautiful web sites.
Together, we can get you a self-storage web site that looks good, that performs well, that drives revenues from self-storage Internet marketing and Internet advertising initiatives and that puts a smile on your face as you run to the bank.

Entry Filed under: Strategic Counseling, Marketing & Ad Campaigns, Web Services, Branding/Corporate Identity