Storage Helps in Rough Economy

August 6th, 2008

Want to see a example of a brilliant community relaitons strategy that is sure to pay dividends for many years to come in terms of brand loyalty?

Hawaii Self Storage has launched this month a new initiative, the Transition Assistance Program (TAP), which is part of Hawaii Self Storage’s Community Pride outreach initiatives.

Through the program, anyone who is experiencing financial difficulties related to their residence is eligible to receive free storage for a minimum of four months. Those interested in applying must submit a letter and proof of residential financial hardship to Hawaii Self Storage. The TAP Board will review requests and fill qualified requests on a first-come, first-served basis.

Each of the three Hawaii Self Storage locations – Kaimuki, Pearl City and Salt Lake – are part of this program. In addition, Hawaii Self Storage will soon be opening two new facilities – Hawaii Self Storage – Mililani opening in September and Hawaii Self Storage – Kapolei opening in October – that also will offer TAP lockers.

“As a locally owned company, we’ve made it our mission to help the community, and right now, the community needs more help than ever,” said Hawaii Self Storage President Daniel Ho. “From the subprime crisis to the closure of Aloha Airlines and Molokai Ranch, to the recent announcements by Maui Land and Pine and Ka‘anapali Beach Club, we’re all affected. These events ripple throughout our state, and we want to help people in this time of need. For some, four months of free storage will be a huge burden off their back while they readjust their living situation.”

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Entry Filed under: Community Relations