Posts filed under 'SSP In the News'
HALLANDALE BEACH, FLA. – September 26, 2008 – Revelation Media Networks’ subsidiary Self Storage Promotions, the industry’s only full-service integrated marketing firm, has joined the National Portable Storage Association. Jennifer LeClaire, the firm’s principal, has presented public relations seminars at the NPSA’s annual conference and expo, and serves the association as its agency of record. LeClaire also authors a public relations column for the NPSA’s newsletter.
“The NPSA is doing great things for its members,” said LeClaire. “It has been a pleasure serving and educating the portable storage industry and I look forward to working more closely with the membership to determine how to better communicate the value proposition of portable storage to consumers and businesses around the world.”
National Portable Storage Association’s (NPSA) website. We at the NPSA are here to serve those in the portable storage industry who rent, sell or lease containers, trailers and mobile offices. The National Portable Storage Association is dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues; plus, offers members networking, marketing and legislative support at national, state and local levels.
September 25th, 2008
HALLANDALE BEACH, FLA. – September 26, 2008 – U.S. Door, an international supplier of self-storage components, rolling sheet doors, rolling slat type doors, wind load certified doors, interior hallway systems, stackable storage and wine lockers, mezzanines, relocatable buildings, and structural piers and headers, has chosen Self Storage Promotions for content production services.
“U.S. Door is truly an innovative group that brings cutting-edge products to the self-storage industry,” said Jennifer LeClaire, Founder and Creative Director of Self Storage Promotions. “This is a manufacturer who understands the evolving needs of self-storage and moves to fill them.”
September 25th, 2008
HALLANDALE BEACH, FLA. – September 26, 2008 – Self Storage Promotions, the industry’s only full-service integrated marketing firm, announced the availability of Search Engine Optimization (SEO) Packages.
SEO is the process of optimizing your site so it ranks as high as possible in search engine results. The higher you rank, the greater the chances people looking for self-storage – or self-storage companies looking for vendors – will click through to your site. A strategic SEO campaign can boost organic search traffic and lower your spend on its cousin, Search Engine Marketing (SEM).
“The self-storage industry is relying more and more on the Web to generate leads,” says Jennifer LeClaire, President and Creative Director of Self Storage Promotions and co-author of the books “How to Make Money in Self-Storage” and “Web Analytics For Dummies.” “You don’t have to spend a fortune on Internet advertising if you know how to leverage SEO strategies.”
SEO and SEM are two different, yet often confused, strategies. SEM tends toward immediate results – but you are paying for every single click that comes to your Web site whether it converts to a lead or not. SEO, on the other hand, doesn’t do its work overnight. But it offers slow and steady traffic growth through natural search that pays dividends for years to come.
“Be careful about SEO firms that make big promises for big bucks,” LeClaire says. “The rules are constantly changing and if you make the wrong move Google and other search engines will penalize you, meaning you’ve wasted your time and your money. You can launch a keyword-rich campaign on a small budget as you tap into industry best practices that will drive traffic today and tomorrow.”
For more information, visit www.selfstoragepromotions.com.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
September 25th, 2008
WEST PALM BEACH – August 28, 2008 – With the economy slowing, self-storage operators are looking for strategies to generate more revenue, cut expenses and increase equity.
RK Kliebenstein and Jennifer LeClaire, two self-storage industry veterans, are offering straight-up advice, little-known secrets and practical tips to do just that in a new book entitled, “How to Make Money in Self-Storage.” This book unlocks keys to greater profits for self-storage operators anywhere in the world.
“This book contains some of the secrets I’ve learned over the past 25 years in the self-storage industry,” said RK Kliebenstein, the book’s co-author and principal of Coast-To-Coast Storage, a self-storage consultancy in City of Atlantis, Fla. “I truly believe this book will become the number one resource for self-storage operators who want to watch their revenues climb, the expenses decline and the overall property value increase.”
RK Kliebenstein is a self-storage industry pioneer. He is an internationally renowned author and speaker with extensive experience in all aspects of financing, developing, acquiring, and managing self-storage properties. Kliebenstein is an innovator, whose many years of dedication and hard work have helped self-storage achieve its modern status as one of today’s best investment opportunities. He has been responsible for underwriting over $1 billion in self-storage transactions, running more than 1,000 acquisition and development projects, and personally conducting due diligence on over 100 million square feet of self-storage space.
“Marketing can be a vital competitive advantage in self-storage – and few truly do it well,” said Jennifer LeClaire, the book’s co-author and principal of Self Storage Promotions, a self-storage marketing and PR firm in Hallandale Beach, Fla. “How to Make Money in Self-Storage offers proven strategies for making the most out of your marketing budget.”
Jennifer is the president and creative director of Self Storage Promotions. She has been serving the self-storage industry with writing, editing, ghostwriting, public relations and graphic design services since 2001. That industry-specific knowledge, combined with her nearly 20 years of media savvy, positions her to help self-storage companies promote their brands. Jennifer is a member of the Public Relations Society of America and the American Society of Authors and Journalists and the Web Analytics Association.
For more information, visit H2MMM.com or visit the authors at their personal Web sites at www.Coast-to-Coastconsulting.com and www.SelfStoragePromotions.com.
About the Book
“How to Make Money In Self-Storage” is an A-to-Z resource guide for self-storage operators who want to increase revenues, decrease expenses, and create equity. The book is the work product of two pioneers in the self-storage industry, RK Kliebenstein and Jennifer LeClaire. Managers, investors, bankers, and anyone who has an interest in self-storage will benefit from this book. Some of the greatest minds in self-storage, Jim Chiswell, Derek Naylor, and Kelly Perdew have rave reviews for How To Make More Money In Self-Storage.
September 25th, 2008
HALLANDALE BEACH, FLA. – MARCH 10, 2008 – Box Credit, the premier financial services firm for the portable storage industry, has selected Self Storage Promotions as its agency of record.
“Box Credit is committed to helping portable storage industry companies get the best financing options available in today’s market,” said Anders Norlin, president of Box Credit LLC, a financial services firm in Mill Valley, Calif. “Self Storage Promotions will help us reach new target audiences who need a strategic financing partner.”
Self Storage Promotions will provide public relations and media relations services to Box Credit to raise its brand awareness in the marketplace. Self Storage Promotions is also developing a new website and corporate identity for Box Credit. The company will also aid Box Credit with developing and placing advertisements and articles in media publications.
“Box Credit is the industry leader for financial services for the portable storage association,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “We look forward to executing a strategic public relations plan that brings greater awareness to the benefits of working with Anders and his team of financial professionals.”
For more information, visit www.selfstoragepromotions.com.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
About Box Credit
Box Credit, LLC focuses exclusively on the financing needs of cargo and storage container companies nationwide. The firm’s industry knowledge and creative payment terms result in financial solutions that meet the specific needs of the container storage and mini-storage industry. Banks and financial institutions throughout the United States support Box Credit. The firm’s diverse knowledge and local expertise provides us with the unique ability to offer financing in all parts of the country.
March 25th, 2008
HALLANDALE BEACH, FLA. – MARCH 10 , 2008 – The National Portable Storage Association (NPSA) has selected Self Storage Promotions’ Jennifer LeClaire to write educational articles for its industry newsletter, the Global Container.
The NPSA is a nonprofit membership association dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues, and offers members networking, marketing and legislative support at national, state and local levels.
“Jennifer is an accomplished author, writer and marketing professional. Her practical articles will add tremendous value for our readers,” said John Finnessy, CMP, Executive Director the National Portable Storage Association, or NPSA, a nonprofit membership association dedicated to the advancement of the portable storage industry. “This is information you’d typically pay a pretty penny for. Now our members can receive strategic insights as part of their membership.”
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results.
“I am exciting about sharing what I’ve learned about public relations and marketing with NPSA members,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “I believe this column will demonstrate some practical principles that will pay dividends for NPSA members who take the time to implement them. Of course, we’re always here to lend a helping hand to storage companies who need it.”
For more information, visit www.npsa-us.org.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
The National Portable Storage Association
National Portable Storage Association’s (NPSA) website. We at the NPSA are here to serve those in the portable storage industry who rent, sell or lease containers, trailers and mobile offices. The National Portable Storage Association is dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues; plus, offers members networking, marketing and legislative support at national, state and local levels.
March 10th, 2008
HALLANDALE BEACH, FLA. – March 10, 2008 – Self Storage Promotions, the self-storage industry’s leading integrated marketing communications, is helping real estate investors get a handle on the complex world of self-storage.
The Texas Self Storage Association has chosen Self Storage Promotions to design an educational workbook designed to spark an interactive training experience that leaves a lasting impression.
The materials will be distributed at the Texas Self Storage Association’s Managers and Owners Storage Training (M.O.S.T.). The six training modules are: Pricing and Marketing; Keeping Costs Down and Profits Up; Collections; Leasing and Phone Skills; Customer Service and Handling Challenging Customers; and Employee Hiring, Motivation and Compensation.
The event is being held on March 26, 2008 in Houston, Texas at the Hilton Houston Hobby Airport. Early registration for one person is $119 and $109 for additional people from the same company.
ABOUT SELF STORAGE PROMOTIONS
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com.
March 10th, 2008
HALLANDALE BEACH, FLA. – MARCH 8, 2008 – The National Portable Storage Association (NPSA) has renewed its contract with Self Storage Promotions, a division of Revelation Media Networks, Inc. as its public relations agency of record.
The NPSA is a nonprofit membership association dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues, and offers members networking, marketing and legislative support at national, state and local levels.
“The National Portable Storage Association remains committed to being a voice in the industry,” said NPSA Executive Director John Finnessy, CMP. “Self Storage Promotions has helped us get ink in newspapers and magazines, and bring greater awareness about the many uses of portable storage to our target audiences. We look forward to making new strides in 2008.”
Self Storage Promotions will provide public relations and media relations services to NPSA to help educate the mainstream public and media about the many benefits of portable storage. Storage containers are ideal for manufacturers, contractors, warehouses, auto dealerships, retail outlets, schools and colleges, and municipalities that need extra storage space for inventory or supplies. Ground-level storage containers are an attractive storage alternative that serve as a temporary or permanent solution.
“The National Portable Storage Association is making a name for itself with its educational campaign that is helping people understand what portable storage is all about,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “This year, we’ll take the campaign to the next level with strategic promotions that generate even more awareness of NPSA member companies.”
March 8th, 2008
HALLANDALE BEACH, FLA. – NOVEMBER 10 , 2007 – The National Portable Storage Association (NPSA) has selected Jennifer LeClaire to present a public relations seminar at its 5th Annual Conference and Expo at the Walt Disney World Swan and Dolphin Hotel in Lake Buena Vista, Fla. from November 4-6, 2007.
The NPSA is a nonprofit membership association dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues, and offers members networking, marketing and legislative support at national, state and local levels.
“We look forward to having Jennifer share her public relations insights with our members at this important event,” said John Finnessy, CMP, Executive Director the National Portable Storage Association, or NPSA, a nonprofit membership association dedicated to the advancement of the portable storage industry. “Our members will glean valuable tips and tricks from this public relations professional.”
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results.
“It is an honor to help educate NPSA members about strategic public relations opportunities,” said Jennifer LeClaire, President and Creative Director of Self Storage Promotions. “Public relations doesn’t have to be expensive, but it can product abundant fruit for your company if you understand the ins and outs of this part of the marketing mix.”
For more information, visit www.npsa-us.org.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit www.selfstoragepromotions.com. Or visit the parent company at www.revmedianet.com.
The National Portable Storage Association
National Portable Storage Association’s (NPSA) website. We at the NPSA are here to serve those in the portable storage industry who rent, sell or lease containers, trailers and mobile offices. The National Portable Storage Association is dedicated to the advancement of the portable storage industry. The NPSA assists members with industry, regulatory and workforce issues; plus, offers members networking, marketing and legislative support at national, state and local levels.
November 10th, 2007
Self Storage Promotions’ blog was mentioned in the Wall Street Journal last week. In the “Related Articles and Blogs” section below the article entitled “Self-Storage REITs Lose Heat,” the Journal offered up a link to our blog.
Click here to read the WSJ article.
May 22nd, 2007
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